Best dealers for invoice / below MSRP pricing

I am a member on a Ford, as well as Jeep forum and they both have "known dealers" who offer invoice or below invoice pricing.
Are there any Toyota dealers who offer this? (Perhaps for forum members, etc?)
Any recommended dealers preferably close to PA,NY,CT,DE

Also,...where do I find Toyota invoice prices? I am sure there are websites that give that info but I am not aware of it for Toyota. I will search around the forum's but figured I'd ask now since I just signed up!

 

Since Quality is what a Toyota sells there is no need for big discounts - simple and fair
don’t get me wrong, I would love a big discount but i doubt this thread is growing

 

Its supply and demand, dealer volume, location etc.
The other forum has a thread about what people are paying for their runners. Many are full of chit just to make people think they are masters of negotiation. Some claim 15% off msrp, others 3-5% that seems to be the going rate.
Like Matze said, Toyota does not have a need for huge discounts. They sell without so why should they

 

Yeah Toyota doesn't sell a million of one vehicle like the big 3 do. It's best to just shop around and find the best price you can. I have two dealers in my area. My salesman at the smaller one took care of me but I also bought in November of 2016 and bought a 2016. In other words use what you can to get a good deal.

the crazy part is they still had vehicles coming in off the boat. I actually made the deal for mine in October and it was on the ship headed from Japan. Didn't arrive until November. Received it with 1 mile on the clock. I got it well below MSRP. Out the door (tax, tag, and title) for $35015.

 

Well the thread grew so I am happy about that!
I just figured I'd ask since there are known dealers who offer below invoice pricing on other makes. It's not a Toyota vs big 3 type of thing,..just some dealers rather sell in volume and I was curious if there were any "known" Toyota dealers who offer that and figured this would be the place to ask.
We're going to wait a few months anyway until our 2016 hit 100k and our 100k warranty runs out (3-5 months) but figured I'd get a head start on shopping.

 

Here's over 400 pages of what people are paying.

 

Awesome. Thanks man!

 

Just bought 2020 4R SR5 4x4. Was able to get it below invoice by going through dealership Fleet Dept rather than through sales person. Fleet doesn't work on commission but by number of vehicles going out the door. Made initial contact by phone, then met in person to bypass salesmen. Told them what I was interested in purchasing and asked what they would charge me above their invoice for the vehicle. I asked to see invoice (what the dealership paid Toyota directly for the vehicle) vs. MSRP. (Note - If they were not willing to show me the actual invoice, I would walk away). Most dealerships in my area had a rough year in 2019 getting rid of inventory. So, guess I hit them up at the right time.

 

Thanks, I appreciate the useful response. I thought fleet was only for businesses purchasing more than 1 vehicle but I will definitely give it a try! I see a few 19's around here as well so I hope I can get a deal like you. I know of some Ford and Jeep dealers somewhat close by offering below or close to invoice and that's all I am hoping for,...definitely not expecting a freebie! But I just want to be sure I am not pissing my money away when a better deal could be had! Thanks again and congrats on the great deal you got!

 

Definitely give it a try. I called several dealerships in my state and not all were willing to work with me via fleet dept. One in particular was very willing to work with retail customers - they even had a link on their website to their fleet manager and that was the person I contacted. Good luck with your search and hope you get a great deal.

 

So what was invoice for the SR5 4x4?

What state are you in?

I also bought mine through the Fleet Dept. I went to Earnhardt Toyota in AZ. Much cheaper than what I could get in CA.

 

4Runner had factory added options (Premium audio) so it was not a "strictly stock" vehicle and items that were not negotiable in the invoice cost. So when comparing invoice between different dealerships, you have to look at factory add-ons which would add to base price. With that said, the invoice for the dealership was approximately $1500 less than MSRP ($37,895). Saved an addition $1100 by $500 rebate from Toyota, and appprox $600 we didn't have to pay for license fees through negotiation. Of course, with the money saved, we added additional options ourselves. There were a couple of dealerships in AZ (Camelback Toyota and Right Toyota) - both willing to have fleet dept work with us. Again, we had to look at comparable factory options. Southern AZ not so much as far as dealing with fleet, but were willing to show us their invoice cost for comparison. Fleet dept comparisons were helpful but overall, their cost was not substantially different from one another in AZ from what I could tell.

 

I wonder if when showing you invoice, it's really their invoice? Who's to say they're not just showing you some made up number? I mean, they're not required to show you what they paid, so why show you?

 

There is also "hold back to dealer" that's hidden.

 

I hate going back and forth with dealers so for the past 14 years or so, we've always bought from a fixed-price dealer. I always leave the lot happy 'cause I get the vehicle I want without a bunch of games and honestly that's worth a few bucks. I bought a 2019 SR5 last June with 12386 miles for $31010.00 , minus the $10k they gave us for our 2014 Sienna. Not sure if I got a killer deal or not but, I got the vehicle I always wanted for $22k drive-away...good enough for me.